Diplomas in UX Design (BrainStation) and Architectural Engineering (BCIT)
Led UX at VodaSafe, collaborating with C-suite and Engineering to align with business objectives
15 years in hospitality including managing a team of 16-20 in a bustling cafe/retail environment
Proven track record of meeting KPIs and improving systems to help businesses achieve growth
A curious lifelong learner with an eye for efficiency and a passion for solving complex problems
EXPERIENCE
UX Designer, Contract Full-Time March 2023 - Present
VodaSafe, Vancouver BC - Maker of AquaEye, an underwater sonar device that reduces search and rescue times by 87%
Led end-to-end UX design process for multiple projects (see Projects section below)
Collaborated with stakeholders across engineering, marketing, and management teams to ensure that product is feasible, on-brand, and aligned with overarching business objectives
Optimized for speed and ease of use in a high-stakes search and rescue environment with constraints of integrating with an established physical product
Event Coordinator / Cook / Lead Server / Lead Bartender Sept 2006 - Jan 2022
Granville Island Catering, Vancouver BC
Built and fostered meaningful relationships with loyal clientele and expanded client base
Created customized menus and coordinated full service for a range of special events
Managed client accounts to ensure prompt communication, invoicing, and payment processing
Retail Manager April 2010 - June 2020
Granville Island Tea Company, Vancouver BC
Achieved 8% annual sales growth and reduced operational costs by creating a sales training program, improving standard operating procedures, and redesigning the inventory system
Designed and built a new iced tea service station driving a 600% increase in iced beverage sales and a 250% boost in total summer season sales over a 6 year period
Improved staff retention by 22% through mindfully developing a system for hiring, onboarding, training, and mentoring a team of 16-20 employees
PROJECTS
AquaEye App March - June 2023
VodaSafe, Vancouver BC
Purpose of app: Increase value for clients by extending functionality of AquaEye sonar rescue device
Provided effective solutions to address the most prominent user concerns: connecting to AquaEye via Bluetooth, updating firmware, and downloading scans from device
Optimized within technical constraints of pairing with an existing physical product and worked closely with engineering to ensure all edge cases were handled appropriately
Developed a successful proof of concept through facilitating peer critiques and user testing sessions
EDUCATION
UX Design - Diploma 2022
BrainStation, Vancouver BC
Architectural Engineering - Diploma 2009
BCIT, Vancouver BC
CERTIFICATIONS
Artificial Intelligence - Certificate 2024
BrainStation, Vancouver BC
UX Design - Professional Certificate 2024
Google, Remote Online
SKILLS
Figma, Sketch, Canva, Zeplin
Design Sprint Process
User Research, Wireframing, Prototyping, User Testing
